Internet Retailer: Top 500 Guide. Internet Marketing Conference/Exhibition

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	Part of the team Description: The leading application and services providers who help the Top 500 Internet retailers achieve their success
	Wedding retailer and host Description: A retailer must know what it needs before it walks down the aisle
	It`s a Small World Description: M-commerce: What it is, where it`s at, when things may happen and what stands in the way
	When web hosting turns into a disaster Description: It`s hard to recover when your outside provider screws up. The lesson: Get it right the first time.
	Flying Carpets Description: Rugs Direct weaves new site search for shoppers buried under area rugs
	Blending video and e-commerce Description: Some retailers are capitalizing on the explosive growth of online video, seeking to better showcase products and entertain and engage customers
	The Fidelity Factor Description: Via absurd content and pioneering technologies, Moosejaw goes all out for customer loyalty
	Socialize First, Shop Second Description: Another Web 2.0 development, social shopping sites, is bringing consumers together
	The Internet Retailer Hot 100 Retail Web Sites Description: Article from Internet Retailer
	Hooking Partners Description: E-retailer Altrec showers affiliates with new web tools while seeking tighter bonds
	The Perfect Fit Description: Carefully implementing the right personalization techniques and technologies to enhance online merchandising, marketing and shopping can help cross-sell and upsell, retain customers, and boost sales.
	Customers raise their voices Description: Web 2.0 gives consumers a megaphone they never had beforeand provides retailers a new source of shopper feedback
	Designs on Success Description: Web site design lives in Internet years, and retailers who dont get regular makeovers risk being left behind
	It`s a Gift Description: Gift certificates gain acceptance - and GiftCertificates.com benefits
	Blockbuster.com: Fastest growing Top 500 retailer Description: Hoping 2006 is Act II to 2005.
	Strengthening the customer/e-retailer bond Description: Desktop widgets, tiny applications that enable a 24/7 link between a consumers desktop and an e-commerce site, are connecting customers and merchants like never before
	Boston Tea Party? Description: Protestors barrage AOL and Goodmail over certified e-mail program
	Merchant Beware Description: Mobile browsing and text messaging are giving shoppers new power in stores
	Big Ticket Items Description: Event and movie tickets: Why wait in line when you can go online?
	More Turmoil Description: The online video market gets upendedagain
	The Internet Retailer Best of the Web Top 50 Retail Sites Description: Experimenting and taking chances shoot 50 e-retailers to the top
	Can social networking sway shoppers? Description: The marketing potential in social networking sites is ginormous. But its future for retailers is anything but clear.
	Cell selling Description: The new capacities of mobile devices and a cultural shift promise to re-shape online retailing
	No Horsing Around Description: It`s a virtual zoo at PetsUnited, where animals - and sales - are multiplying
	The Views from the Top Description: Eight CEOs of leading retail chains, catalogers and pure-play web stores foresee a shift in 2007 to a focus on customer service, site personalization and improved multi-channel integration. They also are wagering on some, but not all, of the very latest technologies.
	Making Demands Description: Consumers want a richer experienceand retailers better be ready to deliver
	Beyond Self-Service Description: Creating great web customer interactions that inform your business
	When in Rome ... Description: A retailers online persona must speak the Internet language
	Achilles Heel Description: The scary part of online retailing: Hackers are easily finding the unlocked doors
	Real-time Technologies Description: How obtaining data in real time can help retailers win in the age of no-loyalty customers
	Multi-channel retailing requires the cleanest databut dont expect it from the customer Description: For Internet retailers, customer information is the lifeline. Its the information used to deliver products and services, and it creates the profile of customers.
	The march of technology---and your competitors---keep upping the ante on customer service Description: A growing selection of real-time support software and services is available, and companies pioneering new customer support technologies are attracting heaps of venture capital. FaceTime Communications recently raised $30 million from investors including Compaq and Novell.
	If web stores were more like real-world stores, sales would surely go up Description: There is money to be made online, despite dot-coms recent plight. U.S. online retailing will grow 64% this year to $74 billion according to Forrester. Traditional retailers who are successful online are using this opportunity to regain market share and build a solid source of revenue. To survive, retailers will have to better understand what their brands and services mean to shoppers, and provide at least these same services and features on their web sites, in a clear and usable way.
	Another shopping bot? Robert Wight puts consumers on target with Youknowbest Description: He and Fulmer see Youknowbest as a place where consumers will tell manufacturers and merchants what theyre in the market to buy, choosing from some 150,000 products the site will monitor. Sellers will respond with prices and features. And in a decision that could not have been better timed with todays Internet privacy controversies, consumers will remain cloaked in anonymity until theyre ready to buy.
	Holes in the Holiday Description: Others consider toy retailers one of the success stories of Christmas 1999 and a good proxy for all Internet shopping. Toys tend to be a bellwether for the volume of products being purchased on the Web, says Seema Williams, senior analyst at Forrester. Amazon, eToys, Toy R Us and KBkids were among the top 25 highest trafficked sites during the holiday season, according to Media Metrix, New York. About 22 million households shopped online during the five weeks from Thanksgiving to Christmas, according to Forrester, and that number is expected to jump to 42 million by 2002. Growth in Internet shopping shows most shoppers are having a good experience, says Williams. Thats a lot of customers who didnt have a bad experience and a lot who wont.
	Consumer trust and a three-channel approach drive J.C. Penney`s leap into virtual retailing Description: Pappajohn brings to JCPenney.com a track record of fueling online companies success. WashingtonPost.Newsweek Interactive burgeoned to one of the top five national news site during his tenure as vice president of development and e-commerce, from 1997 to 1999.
	E-retailers need more than sock puppets and Super Bowl ads to convert shoppers to buyers Description: Marketing online has come a long way in a short time. Investors have galvanized Internet companies to evolve their marketing strategies from a mass market to a targeted approach, finding efficient and verifiable marketing strategies to convert online browsers into buyers. Sock puppets and Super Bowl ads be damnedsmart e-retailers are now taking their cue from direct marketers.
	What`s Happening? Description: 5 steps to reaching customers through event-triggered marketing
	The Mood Behind the Merchandise Description: Image quality is the biggest advocate of product quality. That means crisp, clear photography is vitalimages so sharp that online shoppers can imagine the feel of the merchandise just by gazing at it. Since the customer isnt able to touch the product online, it is very important to show the product the best way we can, says Brickner. So we spend a lot of time and effort on product photography itself, making sure its lit correctly so you can see detail. Our shots also tend to be larger than those in some Web sites, where you can barely tell what the product is. Coach also has bumped up the size of its color swatches to help shoppers distinguish between hues such as black and mahogany that can look similar online.
	Evolution Description: Online retailing and the ascent of the precision shopping machine
	Hitting the Inbox Description: How transactional e-mail can strengthen customer ties and increase sales
	Firefox Frenzy Description: As new web browser gains in popularity, retailers need to re-assess their site design
	With naked men, flying gerbils and more, TV ads generate buzz---and business Description: Paunch-bellied entrepreneur Reed Woodson (a fictitious name) calls his own shots. He pooh-poohs the corporate thingthe politics, the back-stabbing, the chit-chat, the garbage. And thanks to the convenience of ordering software from Beyond.com, he works out of his house nakedbuck nakedfor all the world to see. Im as free as I want to be, he declares.
	Clash of the Titans Description: Bidders can be choosers in the online auction frenzy.
	CyberCash speeds up online checkouts in the search for cyberprofits Description: If the typical virtual retail store had a physical equivalent, it would not be a pretty sight: Shopping carts abandoned with items left unsold. A labyrinth of checkout counters scattered in all directions. And long lines everywhere in an endless stream of credit checks.
	Good help is hard to find Description: With online talent in short supply, retailers increasingly grow their own
	Recruit and Retain Description: Wine, cheese, good press and top pay are all part of attracting the elusive technical worker
	What to Look For Description: Striving to make every customers wish come true, retailers upgrade order management
	Paying Without Plastic Description: When weighing alternative payment options, costs may be trickier to estimate than benefits
	Improved search marries products with customers Description: If one typed in candle at AmericanBridal.com recently, the first product that came up was a stout, off-white candle with a lopsided heart on its side designed as a favor for wedding guests. A year ago that candle would have been the 91st product to come up, and one would have had to scroll down eight pages to find it. The candle with the lopsided heart moved to the top because American Bridal Accessories adopted a technology that learns the most popular items in each category and presents those first.